Jewelry
March 13, 2024
Though both talents in the campaign are under 30, notes of heritage reel in older consumers. Image credit: Chanel
By Emily Iris Degn
French fashion house Chanel is tapping a legacy talent and a K-pop star for the reissue of its first-ever watch.
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","iv":"1b6de1c3d6ea802357c7b07b441b2405","s":"0b375a649e1f51d2"}
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