Luxury Daily
The authority in luxury news.
Dec. 7, 2025
  1. Ralph Lauren, Team USA reveal 2026 Winter Olympic uniforms
  2. Luxury Unfiltered: The one question most luxury CEOs cannot answer
  3. Off the Cuff: A Q&A with The 1916 Company's John Shmerler
  4. CFDA bans fur from New York Fashion Week
  5. Versace announces exit of Dario Vitale as creative director
  6. Dior goes for gold with flashy J'adore campaign
  7. Aman welcomes warmer weather with ecotourism boost
  8. Corporate water management strategies in APAC falling short, Kering-NUS report finds
  9. Estée Lauder Cos., Jo Malone launch AI scent advisor
  10. Inevitability of automation necessitates adaptation: GDR Creative Intelligence CEO
Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Advertising

Chanel taps iPad’s unique capabilities to showcase watch collection

June 11, 2010

 

By Peter Finocchiaro

chanelLuxury brand Chanel is promoting its new J12 Marine Series of watches through The New York Times’ Editors’ Choice iPad application.

Chanel tapped Medialets for the ad creative. The campaign targets users through three ads, using both banner and interstitial media.

To read the entire article, please subscribe or
 
LATEST HEADLINES
MOST POPULAR
  1. Ralph Lauren, Team USA reveal 2026 Winter Olympic uniforms
  2. Luxury Unfiltered: The one question most luxury CEOs cannot answer
  3. Off the Cuff: A Q&A with The 1916 Company's John Shmerler
  4. CFDA bans fur from New York Fashion Week
  5. Versace announces exit of Dario Vitale as creative director
  6. Dior goes for gold with flashy J'adore campaign
  7. Aman welcomes warmer weather with ecotourism boost
  8. Corporate water management strategies in APAC falling short, Kering-NUS report finds
  9. Estée Lauder Cos., Jo Malone launch AI scent advisor
  10. Inevitability of automation necessitates adaptation: GDR Creative Intelligence CEO
VIDEOS
More Videos

MORE IN Advertising
The Macallan hosts exclusive residency at Rosewood Baha Mar
RH opens Detroit showroom
Alexander McQueen tests new creative signatures in spring/summer 2026 preview
France welcomes first Case Loewe location
Ralph Lauren, Team USA reveal 2026 Winter Olympic uniforms
Guerlain Spa to launch aboard Orient Express Sailing Yacht



RECENT ARTICLES
CFDA bans fur from New York Fashion Week
The Macallan hosts exclusive residency at Rosewood Baha Mar
RH opens Detroit showroom

Alexander McQueen tests new creative signatures in spring/summer 2026 preview
Off the Cuff: A Q&A with The 1916 Company’s John Shmerler
Presenting bespoke models, Bentley tributes ‘Dutch Masters’