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News briefs

China, Rolex, Africa and Mercedes-Benz – News briefs

June 3, 2015

Deepsea Rolex Deepsea Rolex

 

By Staff reports

Luxury marketing today:

When it comes to luxury brands, Chinese youth are "not buying it"

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  1. Off the Cuff: A Q&A with Bergdorf Goodman’s Tracy Margolies
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  3. Porsche builds 'Toy Story'-inspired 911s for charity auction
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  5. Luxury brands are now limited in naming capacity
  6. Lions, tigers, bears and 'Wirkins,' oh my!: The legality of Walmart's Hermès Birkin dupe
  7. LVMH appeals to eco-conscious consumers with new sourcing standards
  8. Prada taps ‘Re-Nylon’ profits to resource environmental education
  9. McLaren hires Ford’s Kemal Curic as chief design officer
  10. Luxury Unfiltered: The celebration problem, and why luxury keeps declaring victory too early
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