Marketing
October 2, 2017
Luxury tops all other categories for use of influencers on Instagram. Image credit: L2
By Danny Parisi
Luxury is far and away the most-prolific collaborator with influencers on Instagram, but brands need to be aware of how to pick the best tastemaker with the right scale and focus for the campaign.
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","iv":"3ae0d94419fe4eeb17f54de73a0c05ed","s":"6820ba1f0fa2fd61"}
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