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Dec. 18, 2025
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Jewelry

Chopard showcases colorful gems in Paris, embracing Gen Z rainbow trend

January 26, 2023

Chopard is joining a plethora of other luxury brands in releasing rainbow drops, as Gen Z takes over the market. Image courtesy of Chopard Chopard is joining a plethora of other luxury brands in releasing rainbow drops, as Gen Z takes over the market. Image courtesy of Chopard

 

By Emily Iris Degn

Swiss jeweler Chopard is channeling the rainbow with its latest lineup of gemstones.

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  1. Luxury Unfiltered: Why the best luxury experiences look exactly like the worst ones (on paper)
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