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Circa Jewels employs QR codes to increase video traffic

February 17, 2012


Circa Jewels has kicked off its second campaign through QR code-embedded print advertisements in Hearst’s Town&Country and Harper’s Bazaar magazines.

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1 thought on “Circa Jewels employs QR codes to increase video traffic”

  1. john noi says:

    Whilst I think video is a great medium, I think it is also a lazy way for brands to communicate with consumers. No one wants to scan a QR code to watch an advert or insipid promo video on a tiny mobile screen. There’s many ways brands can use QR Codes to engage and involve consumers, but linking to videos is not one of them.