Marketing
July 22, 2019
Brands struggle with how to manage consumer insights. Image credit: Lord & Taylor
By Sarah Ramirez
As brands continue to invest in consumer research, it is imperative that businesses put insights into action to better reach customers.
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","iv":"2ac2b0b74acbc06aa75ffc33e78c0cc7","s":"9a8f57f85d480d8d"}
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