PALM DESERT, CA – Brands have typically focused on piquing interest and purchases in email marketing campaigns, but focusing on content and lifestyle can engage the consumer beyond their transactions, according to a Black Lapel executive at eTail West Feb. 17.
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","iv":"f21b55094d1b7d13cf475cc8bd802965","s":"76067a21884aeedf"}