PALM DESERT, CA – Brands have typically focused on piquing interest and purchases in email marketing campaigns, but focusing on content and lifestyle can engage the consumer beyond their transactions, according to a Black Lapel executive at eTail West Feb. 17.
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","iv":"db0c74505f34a2e53b896c2d70841936","s":"c686a4af87644e51"}