PALM DESERT, CA – Brands have typically focused on piquing interest and purchases in email marketing campaigns, but focusing on content and lifestyle can engage the consumer beyond their transactions, according to a Black Lapel executive at eTail West Feb. 17.
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","iv":"dd7ab558947dd0530777495f9e4030b5","s":"5e247f3589a5e826"}