PALM DESERT, CA – Brands have typically focused on piquing interest and purchases in email marketing campaigns, but focusing on content and lifestyle can engage the consumer beyond their transactions, according to a Black Lapel executive at eTail West Feb. 17.
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","iv":"30254ac57b78f69118f1a343f02a0e18","s":"4d884125474a1a1f"}