Luxury Daily
World’s leading luxury business publication
May 20, 2019
  1. Millennials push impulse shopping, flexing brands
  2. In-store events may not solve bricks-and-mortar's problems
  3. FT Business of Luxury Summit to tackle luxury’s evolution
  4. LVMH, China, luxury cannabis and travel - News briefs
  5. Marketers need to learn to "stop the thumb"
  6. Forevermark spotlights everyday love with engaging series
  7. Chanel links fragrances and fashion in evocative campaign
  8. Top 5 brand moments from last week
  9. Monobrand stores – Luxury Memo special report
  10. Prada shows how making its bags is a science
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Retail

Consumers go online to find word-of-mouth recommendations

April 23, 2019

More than 60 percent of shoppers consider other consumers' feedback. Image credit: Alibaba

 

By Sarah Ramirez

Today’s omnichannel consumers are craving more human elements in their shopping journeys, drawing them to user-generated content and personalized experiences.

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  1. Millennials push impulse shopping, flexing brands
  2. In-store events may not solve bricks-and-mortar's problems
  3. FT Business of Luxury Summit to tackle luxury’s evolution
  4. LVMH, China, luxury cannabis and travel - News briefs
  5. Marketers need to learn to "stop the thumb"
  6. Forevermark spotlights everyday love with engaging series
  7. Chanel links fragrances and fashion in evocative campaign
  8. Top 5 brand moments from last week
  9. Monobrand stores – Luxury Memo special report
  10. Prada shows how making its bags is a science
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