Marketing
November 7, 2019
Consumers are drawn to being influencers for the potential for flexible hours. Image credit: Olapic
By Sarah Jones
The majority of millennial and Gen Z consumers are open to being micro-influencers for brands, creating the potential for brands to broaden their sponsored social media partners.
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","iv":"73be2fcf0c7196bc7ce644f9b47d24bb","s":"29b9725503476d87"}
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