Marketing
November 7, 2019
Consumers are drawn to being influencers for the potential for flexible hours. Image credit: Olapic
By Sarah Jones
The majority of millennial and Gen Z consumers are open to being micro-influencers for brands, creating the potential for brands to broaden their sponsored social media partners.
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","iv":"6134f06f334899429f95622ca5afdab2","s":"45649eb0eb6e7fed"}
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