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Commerce

Consumers pay 40 to 150pc more for custom items: Fluid director of strategy

January 22, 2016

Personalized Burberry scarf for James Bay Personalized Burberry scarf for James Bay

 

By Staff reports

NEW YORK – Customization is poised to expand to more categories as consumers desire something that is uniquely their own, according the director of strategy at Fluid, Inc.

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  1. Marriott’s Luxury Group launches artist residency program
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  6. Loewe presents creative directors’ debut collection at Bergdorf Goodman
  7. Lamborghini launches exclusive activation in Fortnite
  8. Saks Global draws additional funds from $1.75B bankruptcy financing package
  9. Nespresso turns to pop star to lead next campaign
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