Events/Causes
September 23, 2011
By Rachel Lamb
Luxury marketers tend to host events or team-up with charities to create a halo effect around themselves, and some experts believe that affluent consumers respond quite well to this strategy.
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","iv":"1d25ab48f90bb652cbc51fe045605afe","s":"2edaad415ffae639"}
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