Software and technology
April 22, 2022
Whether on desktop or mobile, there is a large amount of valuable information when it comes to how consumers shop online. Image credit: Unsplash
By Nora Howe
From tracking browsing and conversion behavior to monitoring device preferences and user frustrations, data is the top asset for businesses conducting commerce online.
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","iv":"315f1eda9b562893e144cc4a2e0e288a","s":"adf88f4d860c2235"}
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