Software and technology
April 22, 2022
Whether on desktop or mobile, there is a large amount of valuable information when it comes to how consumers shop online. Image credit: Unsplash
By Nora Howe
From tracking browsing and conversion behavior to monitoring device preferences and user frustrations, data is the top asset for businesses conducting commerce online.
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","iv":"8f31521d2cc0e6cb110aa6906c76edd2","s":"b077dcd050e69fa3"}
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