Software and technology
April 22, 2022
Whether on desktop or mobile, there is a large amount of valuable information when it comes to how consumers shop online. Image credit: Unsplash
By Nora Howe
From tracking browsing and conversion behavior to monitoring device preferences and user frustrations, data is the top asset for businesses conducting commerce online.
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","iv":"344e31513746f9d2436f990a112df7ee","s":"14d204f110b77b5b"}
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