Marketing
June 4, 2019
The 14th season finale of The Bachelorette was filmed at a Maldives resort. Image credit: Shangri-La
By Sarah Ramirez
As the amount of content and advertising exponentially increases, product placement can still be an effective way to reach consumers.
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","iv":"48f61edd39a5f5808ba17e0e30203115","s":"a408b80c636c595f"}
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