Marketing
June 4, 2019
The 14th season finale of The Bachelorette was filmed at a Maldives resort. Image credit: Shangri-La
By Sarah Ramirez
As the amount of content and advertising exponentially increases, product placement can still be an effective way to reach consumers.
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","iv":"1a81b364dc45429a017ad7c0fc1fcae0","s":"fbdc5f7a4ba4458f"}
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