Marketing
April 27, 2022
Luxury and mass market brands continue to intersect. Image credit: Gucci
By Sarah Ramirez
The portrait of today’s luxury consumer has become muddled, as the sector becomes democratized and regional differences remain highly influential across markets.
{"ct":"80mOOtjDu1Xo7Buai8MxcP6TH2kBNpc2Zs0dNAJXY60PzjISKC19yYvU9PLSbjAuTrcxKxn5cj+t1YeJkWWbRoiUgjlYSLQXR4SCHYE\/gFFWzbGhQU5F9MDVd3v93SsxqxrFH9l49o2rcN9uNqZmtTKg3Uwffn7Hw6xbx4J1Rf+Kx8crMmy\/PlohjR4fx9TPnUpY9SA8RCK3hGSA2g4Txrbvuo86\/Vc2G02id5ewWXDdpsyupgD+0+aTMoNu3Do08yiRrXBNkxpngDdi0bO\/lnQuF2xvpsctnwGq3hvh8rh324Q0Eap+hYqlQop83Edpg6dCE5RPIu1Jx0HnCUjCmpN9w9Dux5Vk\/yzAwp0EMw+Eraec5buuBChbkqlID\/9HP3w0FRcjp+PU5+d5aPbLfZp16ZlyXchFFeFtt+\/49ApC9L8cGjKLIMjzWhwABmj7+Syv+wywbclXQ59WDFgP6Uc5F+IdfkXn80mqjDIwQcdGX7lsas3A6fyvcjuM1RME\/oinXHWSj3KTyNcuWTZxAbunZF\/k83srnVt9r0NHbGV1l3dXqQwK5+Q8b3BjsZLJMUJfZpcUCHer1omkWoFtFWCW7mqJBwH\/iQgoXq3sWfkW15lsSQs3xF1xjlsFPWvPPD9e\/LYoO7qabisGzSXxi5XUYZh+E1G5Z4RdeTwdpwN5nNR1YG+WjKWSfRrDlkfZjUEaD4ke+QkE9cWk82yuJl15PH0QtUAW832VwupJXZo+0gAtbXkvPT29OPkdrmakOEsZvKzPmzNsG9rCSaLWlabpcyeNN2B55XaqOOKsyc3xINKQmbHVWwTrcg9oHTQwYqO0\/72kBLI7ROtUUboaSs3JxQ\/BaM9Ih4EZyCbmZvX1U4DiR9zQO05kD440wkCv5qYVPYRHlbXAR6jbH1xxz6ebhy\/o5kcQUg8UG\/OMQ31CtrwewdnR7Ezifzcn5dEl9zybnM34sXarQXxL4tHnXlIiDQqkXoLG+rvssyYgaFnJZvgLcg4ygugF0h+2syNhFMHHTDS13w4k7ji2PcyxmscsHCcF+WifpIXcmgAkojnXrOsy9vwlvuMznIIqq4F9YMQiAZ742Yel6mx64QIoxzQZine4T3uwDkpv6Y4gaR0lCxbwSTjpEE82SKhfF3Swgdv65EUZ7VinlH+TKbsw+FHmUMaqSL6kddElEpuSx\/NSPEpC3ijcC343Zgfsde0e85WUPnQ0\/tZm3j0PxGbJrU03geNSzTgv2unLpwYF4GOR\/Ema1w\/vxEVv9DL2io+Ydm8pm7iCk\/JVa0wYt7SEYSo8awYUQnvFn\/maWhr3I1Vb0eyITGrSlcYuHXMBLuDr2HXT0PJat+XfPaq3HsvBag8pRvJ8wrPAt5zSYQUnV8Ah6hibLbreEUad4RZsg+33JoyL0ahf0ayvC8ipHWQucVbIj6tAdap5R4UB1banVVOiL9r3CNf\/LtZ\/p9tbttdT9Vsx3Wamk4ND3vNcv25RN2nmVZp1S\/TkXnPPpf+t9T58641nLcJ+0PXmwnN28u5mWyYvh4w8p+ODMe498A6rQ6hkF0N5agBY406Gc7DGEKkSYh46fnn\/NQ5tkhVicJmfT3MGPcLMJVp0jA0qmnSfmtYrDbn3b\/FKYGd3iLITUnHQAh7oOPMgdg1tUgFnZ+XejvvytMtXo\/G5jEWytCx28jvMZendfAD103B9IWTaBaQArkKFHmbFx95T9Y9abiceYOat46YTuAmTWrcgdwBh8RjtXNkApDG7LnyFlzhQrnBhzId40F2ltf8kHbIW3cfncD8tctCRSZlIzwqfflhNNRkasqzkbsyqvBCVaBn+YfqrBw\/zWHUYEzc2lPqmxkaEVFsImn9GMkmz40UMlovoLJstabmkyGjtGJLLVfKfizjY4guT5YfuDNQQg\/6By456VwA1YrqED01gd3VEIZS528KZdG45vNlDo192ue6Qu6N2Z4HmYoM1+GqoT+n55m9mKwYSKaAZC+1xq3DtarHbfyS4+l7VLG+B1KHFpZTrhSVP7EHAJNmvuQx7DsHSFeLmDzicwNLLUMfo8g6vSjlEgyMylx0ks7ogOPBJ+3je7Iv7Wa66TdGf8QcJPdraMS6DuNmcSIvtC2AFNcu+L6ap+gvvo6qOZbTbUVGPGGqlZC9oqJECwNRYnUre8OrUXvZUeGRvisjtwPMYGAWB00OZ\/hrkZhDIP+A5P+x38\/cPsHfSrO976h+VkhVFWqacFbD6Dqvv+x+\/b4\/HvJYpn\/w5Tw3xqNlhDhqGD7P8uDBzRrEHAV7dnSr0NxNP2xAwblSBjIQ\/JRlqzjnbqwJzIgSYEL2pOW86ztVvheagMFDPGpQd457s59loMlAQFQ3\/EK+mhUsUJJh1hNGLtWrGImIUsRRFxME7xClfmZhviPR8iz3wWHDjYcnhSleDj6QC5DqiJMXyJcm8OHskidOvcIo54HqnP0pzmNCqHQj58mFKNCudpWb5+GxLzbERxbjBWm2\/dioQlSDeUjnrEq601Lr6wnqHgCNSUITZ45hDJKvmcq5XnhVsina77Ful3jZDt1X+lw6Grs86bIKsQlkTLtIjgxDOa4HaP\/AvQDJVanscDCHYhEetekwhluJiV4S1t1XjTW2Sqefo1XYAMgLrIiuZMzKh0HXz2Toi7NLxrY6qsg7VrrEebJpdlYZTPNhyMgPlgUyxwvcIwHueV3PTAKQDF1gnssnoG1ZkQGrJY2PiVCNrmKKk7OtHcfSePBACNYnWabBMzu\/hViyJgsLFdFXPhBTavFQDYQ7GDQfU67wmxH\/Ezgd3nJo0I\/gOK+gvNDSgzWZJCAAEpCa3MGOzo97FlDk7zaqGWCQFlRbL42gmDUacA8P2XkQ8xGUvarF9bUaS4DIvnKYgSWjnJAdmkdHkEUWBj9OIElQKYuiHYzy8IGh9hKW7LkeSJxDZF8Ze\/BHXe48QFcB3g0rYMjNLhFsMg8u9h6LyuSMAOwXHokndXIEllzODNns1jNBEapOnZ8IAbvmyKFlTamqnEo6FSLox9vn210G9InS4iCdNBYJ0dUX2NcDGNgUNJYpC+n6OWMpd1KSAIsRKCDvSe0oWqu5\/SFMf6m3pwXPNidVU1M4dqp3LZtDyd0x42yQtMcTcKEC1A4c9\/lTzYpye2XqravWeSAJUnBVhraUjeB\/ULFqjFujhb2UrTHoIB5de1yX6Bq1TdWcesfK0UaaeIfk1Zq75p8DK3AT02Z+eTlfDvQ5uWCILWLzXpQccZkOCvVEteb+jthZSomKgHP+OdHWevtJ+csjIyRS8Lt7PIDc75hPspQoBbXyXAYe2io4ioHnHAjWNxg7ukE12S0EwWcHZUp+pzB8DyibMx6O5INqftPdYZ5jFQNk+9fN\/P9VMV7iwH31dYlR5ZU3VMzhEviBcgCnXaUt5x72bMRY0fe6hlMkYuM6nmABeTwjYSYDdnokYLYoUiJv9VuqjPTjPHN+R\/LrNcVmH7Pf51RUkNHwjqvnhzK3tHjC5eNcFJgpWpstOiFC6Jb1XE2EDhdLeZNqC\/v6jw6aA\/HJsbihsMdXcxj5Vil4i8S4KrFqbqXHa10SCaavf","iv":"a3d63e436626650f2f63c5d0d7f26515","s":"52e8b16539a6753f"}
Share your thoughts. Click here