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David Yurman uses social media to build hype for Fall 2011 campaign

August 17, 2011

Arizona Muse for David Yurman Fall 2011

 

By Kayla Hutzler

Jeweler David Yurman has finally released its much-anticipated Fall 2011 collection and campaign via its branded social media platforms.

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  1. Vestiaire Collective study links self-doubt to new purchases
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  3. Explora Journeys invites travelers to rethink sea experiences
  4. Easter creations from pastry chef Maxime Frédéric coming to Le Café Louis Vuitton
  5. Luxury Unfiltered: The AI reckoning will separate true luxury brands from imitators
  6. Estée Lauder, Audi win in Chinese digital arena: L2 Think Tank
  7. Lexus chooses social media sharing for December to Remember campaign
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  9. Waldorf Astoria Goa to open in 2030
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