July 29, 2021
Luxury Daily’s live news for July 29:
Prada returns to pre-pandemic sales levels
Italian fashion company Prada Group has surpassed its revenue levels from the first half of 2019, despite retail restrictions, with profitable growth driven by full-price sales.
Prada recruits Jake Gyllenhaal as fragrance frontman
Italian fashion house Prada has announced Academy Award-nominated actor and producer Jake Gyllenhaal as the new face for its new, soon-to-be-revealed men’s fragrance.
Aeffe takes full control of Moschino
Italian fashion group Aeffe has acquired the remaining 30 percent stake in Italian fashion house Moschino, taking full ownership of the brand.
Sephora shares progress on diversity, equality efforts
LVMH-owned Sephora has provided an update on its diversity, equality and inclusion efforts as the brand aims to offer customers more Black-owned products.
Twitter begins testing in-app shop feature
Social media platform Twitter has launched a pilot of the Shop Module, a feature that will allow the company to explore how shoppable profiles can create pathways from product discovery to purchase.
Gucci offers ‘flora’ escapism with Miley Cyrus campaign
Italian fashion label Gucci has enlisted singer and actor Miley Cyrus for a free-spirited fragrance campaign.