Digital media exposure enhances luxury brands and drives purchase behavior even if consumers don’t click on ads, according to a study on SEM, SEO and online display advertising released by iProspect.
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","iv":"34f36f5b4c09fba0c24c434b05f3ca46","s":"0d58841879ab4a4e"}