Advertising
September 28, 2015
Screenshot from Mercedes-Benz 360-degree video
By Forrest Cardamenis
Recent months have seen a proliferation of 360-degree videos, but how much does the technology actually do for consumers?
{"ct":"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","iv":"ec3ae2b530b0737be69ae80bdd8168f1","s":"06a9a89996b7d33d"}
Share your thoughts. Click here