The Oxford Dictionary has named an emoji as the official word of the year, revealing a major shift in consumer behavior towards mobile and visual communication, which is likely to incite more marketers to incorporate imagery in their messaging.
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","iv":"2cf0b10e1cc01375768f9d1251ef4732","s":"7c004534a1dcce5a"}