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Estée Lauder encourages interaction with digital lipstick boutique

February 26, 2014

 

By Jen King

Beauty marketer Estée Lauder is introducing its latest Pure Color Envy sculpting lipstick with an online boutique that combines user-generated content with interactive features that explore the range.

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  1. Dior builds five-story statement flagship in Beijing
  2. Brunello Cucinelli casts holiday spell with ‘Cinema Meraviglia’
  3. Happy Holidays!
  4. Chef Yotam Ottolenghi to debut first Netherlands restaurant at Mandarin Oriental Amsterdam
  5. Louis Vuitton shares names of final Watch Prize contestants, jury members
  6. With ‘My Call,’ Rémy Martin finds meaning in new milestones
  7. Kering loops France’s Ardian into Fifth Avenue investment
  8. Audi propels Santa into the future with electric sleigh
  9. Harrods announces key leadership appointment
  10. Luxury Unfiltered: The luxury market will lose the middle ground in 2026
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