Marketing
January 19, 2022
After numerous crises in the last two years, consumers are hitting the reset button on their lifestyles. Image credit: Euromonitor
By Nora Howe
With everything that has transpired over the past two years, from the COVID-19 pandemic and climate crisis to social justice movements, consumer lifestyles have drastically shifted to emphasize mindfulness.
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\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