Social network Facebook’s recent brush-ups with privacy concerns have led its creators to move towards a more privately focused outlook, emphasizing confidential conversations and heightening encryption. But where does this strategy shift leave its brand partners, who focus on visibility?
{"ct":"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","iv":"f3ee88184c14af406ef5653f1f3965a8","s":"1209bed4a8182b7e"}