Advertising
April 8, 2011
By Elizabeth Zelesny
A growing number of luxury brands and retailers have turned to Facebook as a tool for driving sales through digitally distributing their lookbooks. Should they?
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","iv":"97d4240b6ae788a374a129d7e64a8503","s":"83c41995933c17c9"}
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