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Jan. 18, 2026
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Automotive

Ferrari accelerates business, family affairs in new campaign

November 9, 2023

Members of the founding family share an exclusive look into what it is like to be a member of the brand community. Image credit: Ferrari Members of the founding family share an exclusive look into what it is like to take part in a tight brand community, fronting action-packed assets. Image credit: Ferrari

 

By Emily Iris Degn

Italian automaker Ferrari is presenting its roots to the world.

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  1. CEOs link sustainability initiatives to business value growth: Bain
  2. Balmain embraces pharaonic symbolism, hieroglyphs in edgy midseason effort
  3. Tiffany’s Blue Box Café enters Mainland China in renovated Shanghai Tiffany store
  4. Luxury Unfiltered: The luxury market will lose the middle ground in 2026
  5. Google to power AI-native purchases
  6. Rémy Martin celebrates magic hour in multichannel effort
  7. Luxury Unfiltered: The true cost of cutting luxury prices
  8. Facebook incorporates brand data to better target consumers
  9. Shiseido celebrates 150 years of beauty innovation
  10. BMW models top luxury auto shopper poll, Tesla slides
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