In-store
October 15, 2014
Online consumers are extremely important
By Nancy Buckley
NEW YORK – Carrying over the product and brand experiences from offline to online creates a unified story across channels, according to panelists on the “Creating a Meaningful Site Experience to Engage Customers and Drive Sales” session Oct. 14 at Luxury Interactive 2014.
{"ct":"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","iv":"611bc155bca804069ab4f760be2b052c","s":"580a38720753e1b5"}
Share your thoughts. Click here