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Marketing

Fondation Louis Vuitton goes on sonic journey via mobile gaming app

May 31, 2017

Lucky Vibes is played in the sky above Fondation Louis Vuitton; Image credit: LVMH

 

By Staff reports

Luxury goods conglomerate LVMH is seeing who rules the Parisian skies in a gamification effort tied to its Fondation Louis Vuitton.

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  1. Moncler x Donald Glover hits stores
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  5. Vera Wang owner enters new licensing agreement
  6. Hermès hosts scavenger hunt-style experience at NYC’s Pier 36
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