Luxury Daily
The authority in luxury news.
Dec. 16, 2025
  1. ‘The defining theme of 2026 is connection – between people, systems and senses’: The Future Laboratory
  2. Rosewood London opens ski-inspired winter terrace
  3. Raffles, Christofle premiere exclusive dining experience
  4. Louis Vuitton courts rapper Future as ‘Friend of the House’
  5. What’s at the end of the catwalk? Overtime pay, lunch breaks and other worker protections
  6. Longines announces latest Ambassador of Elegance
  7. Ruinart reveals annual Carte Blanche creative collaboration
  8. Luxury Unfiltered: The luxury market will lose the middle ground in 2026
  9. Moncler returns to the slopes for Grenoble campaign
  10. Capri Holdings closes Versace divestiture
Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Mobile

Forrester exec: Mobile use exceeds luxury brands’ expectations

September 19, 2013

 

By Lauren Johnson

NEW YORK – A Forrester Research executive at the Luxury Retail Summit: Holiday Focus 2013 yesterday said that although luxury brands may be sluggish to innovate in mobile, marketers that test the medium often see consumers using mobile channels two to three times more than expected.

To read the entire article, please subscribe or
 
LATEST HEADLINES
MOST POPULAR
  1. ‘The defining theme of 2026 is connection – between people, systems and senses’: The Future Laboratory
  2. Rosewood London opens ski-inspired winter terrace
  3. Raffles, Christofle premiere exclusive dining experience
  4. Louis Vuitton courts rapper Future as ‘Friend of the House’
  5. What’s at the end of the catwalk? Overtime pay, lunch breaks and other worker protections
  6. Longines announces latest Ambassador of Elegance
  7. Ruinart reveals annual Carte Blanche creative collaboration
  8. Luxury Unfiltered: The luxury market will lose the middle ground in 2026
  9. Moncler returns to the slopes for Grenoble campaign
  10. Capri Holdings closes Versace divestiture
VIDEOS
More Videos

MORE IN Mobile
Ralph Lauren debuts conversational AI stylist for app users
The 1916 Company revamps mobile app
BMW to introduce carbon footprint tracking via mobile app
Snapchat introduces subscription service
Meta launches virtual fashion with Balenciaga, Prada, Thom Browne
Attentive introduces personalized, VIP SMS service for brands



RECENT ARTICLES
Dior, Rizzoli to release book on Lady Art project
Kering loops France’s Ardian into Fifth Avenue investment
Coty earns ‘A’ score from CDP

‘The defining theme of 2026 is connection – between people, systems and senses’: The Future Laboratory
What’s at the end of the catwalk? Overtime pay, lunch breaks and other worker protections
Rosewood London opens ski-inspired winter terrace