Retail
April 8, 2019
Fortnum & Mason is encouraging consumers to reuse its packaging. Image credit: Fortnum & Mason
By Sarah Ramirez
British department store Fortnum & Mason is going back to its origins as it celebrates reuse and upcycling in a multichannel effort.
{"ct":"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","iv":"54b23d45532a9f589850390521eea320","s":"5759aab30742e7f0"}
Share your thoughts. Click here