Internet
May 2, 2013
By Tricia Carr
NEW YORK – A Four Seasons Hotels and Resorts executive said during the Luxury Roundtable: State of Luxury 2013 conference that marketers need to understand where today’s luxury consumers are engaging and deliver the brand story directly to them.
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Engagement carries are probably more value than number of social followers but we cannot deny its importance and influence because almost people use social network nowadays