Internet
May 2, 2013
By Tricia Carr
NEW YORK – A Four Seasons Hotels and Resorts executive said during the Luxury Roundtable: State of Luxury 2013 conference that marketers need to understand where today’s luxury consumers are engaging and deliver the brand story directly to them.
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","iv":"7c1023887c21cfa94099ec73451aab54","s":"70c2eaf2bc23ad39"}
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Engagement carries are probably more value than number of social followers but we cannot deny its importance and influence because almost people use social network nowadays