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Aug. 9, 2022
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Marketing

Gen Z prefers monetary rewards for sharing personal data

June 15, 2022

Gen Z prioritizes privacy more than other generations. Image credit: FreedromPay Gen Z prioritizes privacy more than other generations. Image credit: FreedromPay

 

By Sarah Ramirez

Gen Z consumers are less likely than other demographics to share their personal information, according to new research.

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  1. Day’s wrap: Gucci, Cartier, PVH Corp., Inspirato and Virtuoso
  2. Loewe advances wearable art in fall/winter 2022 campaign
  3. Cartier to participate in International Exhibition from Triennale Milano
  4. Gucci’s latest Chime for Change zine continues fostering female empowerment, equality
  5. Gucci ruminates on concept of time with Dive relaunch
  6. Kenzo drives new creative direction forward in latest campaign
  7. Virtuoso brings industry into the future of travel with inaugural summit
  8. PVH Corp. reports corporate progress regarding sustainability, community efforts
  9. IHG eyes tailor-made experiences in new joyful campaign
  10. Shanghai’s luxury retailer Secoo sued by Prada
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