Luxury Daily
  • Email
  • Print
  • Reprints

Apparel and accessories

Furla’s interactive digital campaign assigns personalities to bags

November 16, 2017

Furla's gift guide for its Floris character


Italian accessories maker Furla is ushering in its new collection with its first digitally-led campaign, which mixes gift guides, gamification, film and messaging.

To read the entire article, please subscribe or