Richemont-owned jeweler Piaget is proving it can keep up with competitors by releasing a modern campaign for the Possession ring that was easily shared on social media.
The Fairmont Hotel Macdonald in Edmonton, Canada, has an unusual employee who has become a social media celebrity and ambassador for the hotel: Smudge, a seven-year-old Yellow Labrador.
Richemont-owned leather goods maker Lancel is previewing its upcoming ecommerce launch with a capsule collection of travel accessories available online.
U.S. jeweler Lagos is working with nonprofit organization Keep Memory Alive to fight memory disorders by donating 100 percent of the proceeds from a new exclusive collection to the charity.
New York real estate firm Town Residential is continuing its rebranding campaign with several videos featuring representatives speaking about their experiences at the firm and in the city.
Instagram is the frontrunner of social networks with more than 300 million monthly active users uploading 70 million photos and videos daily. As a result, more brands are putting money and resources behind creating campaigns that will appeal to their photo-crazed consumers.
Parisian fashion label Kenzo has debuted three fragrances as a collection to enable consumers to select the scent profile that best matches their personal style.
The 56th Venice Biennale International Art Exhibition in Italy celebrated its opening weekend May 9, and many luxury brands used the opportunity to connect with the affluent consumers who frequent the event.
Italian fashion house Fendi is taking consumers on a surrealist fantasy with its new short social video “Bad Dream” featuring British singer-songwriter Chlöe Howl.
LVMH-owned Champagne maker Veuve Clicquot is outfitting ticket holders for its annual Polo Classic May 30 through a partnership with department store chain Saks Fifth Avenue.
British automaker Bentley and actor Idris Elba shattered records last week for the filming of a four-part series on the Discovery Channel that will release this summer.
