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Today in luxury marketing - Gucci celebrating 50 years in Japan; Luxury goods and EM: Bruised but not beaten; Some luxury hotels will begin offering free WiFi; Mercedes takes January US luxury lead as entry level expands.

Affluence is not a social class, a state of mind or even a lifestyle. It is an economic condition. All affluent people have one thing in common: they have money to spend.

Department store chain Barneys New York is aligning itself with the fight for transgender equality with an ad campaign and outreach.

Luxury consumption will grow organically over the next 10 years with overall spending growing from approximately $985.5 billion today to almost $1.2 trillion in 2020, according to a new report.

French jeweler Van Cleef & Arpels is showcasing its artistic relationship with Russia by expanding its high-jewelry collection Ballet Précieux to include pieces inspired by five Russian ballets.

Italian menswear brand Ermenegildo Zegna designed a capsule collection of active attire with Italian automaker Maserati for its yacht team.

Toyota Corp.'s Lexus narrowed down a submission pool of 1,157 candidates to 12 winners for its 2014 Design Award.

Starwood Hotels and Resorts' The Luxury Collection enlisted photographer and former supermodel Helena Christensen as its newest global ambassador to portray the exploratory nature of the hospitality brand.

British automaker Bentley Motors accelerated its status as a full lifestyle brand by promoting its non-automotive product range in its branded magazine’s winter issue.

Italian fashion house Gucci is sparking interest in its limited-edition Guilty fragrance bottle with two advertisements on WWD’s mobile site to appeal to the fashion-forward readership.

The latest report by the Shullman Research Center urges marketers to make distinctions between high-income consumers and wealthy consumers.

No one under the age of 25 knows what it is like to be stumped.

NEW YORK - New York and Milan were among the global cities ranked as "understored," meaning that there there are too few stores to meet consumer demand, while Beijing, Bangkok and Chengdu, China were among the global cities ranked as "overstored" in a new report from the Boston Consulting Group.

Canadian retail conglomerate Hudson’s Bay Company has tapped the former president of Saks.com to oversee digital marketing for all of its retail brands.

The Peninsula Hotels' United States properties in Beverly Hills, CA, Chicago and New York are offering a Chinese New Year package for the month of February that provides guests with a taste of Chinese culture and touts the hotel chain’s services.

French fashion house Louis Vuitton is creating desire among consumers for its new spring handbag collection by filming campaign models talking about where they would take their favorite handbag.

British online retailer Net-A-Porter.com is promoting the upcoming debut issue of its print magazine Porter with an application that allows consumers to place their photos onto a digital image of the publication’s cover.

Swiss skincare marketer La Prairie is putting a positive spin on the winter snow by introducing a new collection of products derived from survivalist plants in the Swiss Alps with a dedicated microsite.

Private aviation company Wheels Up is preparing for the surge in Super Bowl Sunday travel requests as guests stream into the greater New York area to experience the energy surrounding the Denver Broncos and Seattle Seahawks.

Louis Vuitton, Chanel and Gucci promoted spring collections in Condé Nast-owned Vogue’s February “Spring Style” issue as the trend of pushing new collections to consumers earlier continued.