The collection featured throughout the campaign, which preludes creative director Demna Gvasalia’s impending runway debut for the Italian fashion label, is now available online and in stores globally.
Luxury Unfiltered is a weekly column by Daniel Langer, an expert in luxury branding, hospitality and activations who was named a “Global Top 5 Luxury Key Opinion Leader” by Netbase Quid.
The French luxury conglomerate is making changes to its organizational structure, appointing a chief industry officer and chief client officer in the process.
The Italian fashion label is debuting a new digital platform, Apple Vision Pro experience and early shoppable edit of pieces from creative director Demna Gvasalia’s first runway show.
Nearly 9 in 10 “nothing to wear” moments are triggered by emotional factors and in 90 percent of cases, the feeling prompts consumers to make a new purchase, according to the French luxury resale platform’s Impact campaign.
Shot by British fashion photographer and filmmaker Charlotte Wales, the French footwear and accessories label’s surrealist frames prop up styles such as the Miss Z Slingback and Cassia Mule.