Fiat Chrysler’s Ferrari is giving consumers a digital sneak peek of its new 488 Spider before its official debut at the Frankfurt International Motor Show in September.
U.S. jeweler David Yurman is strengthening its international media capabilities with the filling of a new senior vice president, global communications role.
French leather goods house Hermès is facing continued pressure from the People for the Ethical Treatment of Animals following the activist organization’s allegations last month of mistreatment of alligators and crocodiles that eventually become its handbags and watches.
Fondazione Altagamma, an association of globally renowned Italian luxury brands, is broadening the professional growth of students with three new international master programs.
Affluent Asian consumers show a strong interest in cruise tourism, with the market growing by double digits over the past three years, according to a new report from Agility Research.
Four Seasons Hotels and Resorts is quenching consumers’ thirst with a new year-long initiative dedicated to exploring cocktail trends and seasonal ingredients.
The increased focus on mobile brand loyalty means marketers must refrain from over-communicating and over-targeting, as a symbiotic relationship with the customer is necessary for effective advertising and return on investment.
Italy’s Prada has announced the theme of its third annual Prada Journal literary competition in partnership with publishing house Giangiacomo Feltrinelli Editore.
Those with the highest spending power in the United States overwhelmingly prefer online shopping, with 72 percent buying via ecommerce in the last three months, according to new research by Unity Marketing.
