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British department store Fortnum & Mason is hosting a “heart-warming” auction of tea cozies to raise money for a local cardiothoracic center.

Luxury brands stand to benefit enormously from affluent Chinese tourists if they effectively position themselves, according to a new study by Hurun Report.

France’s Christian Dior is expressing its commitment to South Korean consumers with its first boutique in the country’s capital.

Department store chain Saks Fifth Avenue is taking Chloé’s “posh” Drew handbag on a whirlwind world tour in a social media campaign.

German automaker Audi is flying to the moon within the Google Lunar XPRIZE competition in an unmanned rover.

German fashion label Hugo Boss is exploring the magical power of light with the help of a trio of bloggers to launch its latest eyewear collection.

The Peninsula Hotels is showing brand-wide cohesion with its updated Peninsula Academy offers.

Swiss watchmaker Longines is working to expand awareness on three continents through the EEM Longines Masters series.

The Ritz-Carlton Hotel Company is acting upon its reputation for excellent service with a course led by its Leadership Center at the Dubai, United Arab Emirates property.

Italian fashion label Moschino is giving consumers an inside look at the brand by sharing the intimate history of its creative director Jeremy Scott in a new documentary.

Condé Nast is introducing a new video series that will give viewers an inside look at global style influencers.

British retailer Harrods is celebrating the start of its summer sale with a large optical illusion artwork on its roof.

U.S. electronic automaker Tesla Motors is celebrating a major milestone this week as its vehicles around the world have driven a combined total of 1 billion miles.

Hotel chain Shangri-La is expanding its presence in China with the opening of a new location in the city of Hefei.

Luxury conglomerate LVMH is giving consumers a look at the inner workings of its flagship fashion house’s head office through an interactive feature on its corporate Web site.

Italian fashion label Giorgio Armani is extending the impact of its 40th anniversary efforts with a branded Vespa, enabling consumers to purchase a souvenir from the milestone.