As location-based targeting becomes more attractive to brands, the travel sector is perhaps best-suited to leveraging specific geofencing tactics to snatch up consumers in nearby vicinities looking for last-minute activities or accommodations.
With the much-anticipated Apple Watch finally here, the discussion now turns to how this brand product and other wearables will not only fit into our personal daily routines but also how they will influence business.
Finance and business forecaster Kiplinger and technology company Vestorly are helping investors and financial advisers connect through a new online Wealth Creation channel.
Affluent marketers Martini Media is furthering its approach of reaching an affluent audience online with its acquisition by digital publisher Evolve Media.
The top 50 luxury brands are only selling online to 45 percent of the leading markets, missing out on both key established and emerging areas, according to a new report from Trustev.
Live-streaming app Periscope is furthering brands’ capabilities to immerse consumers in their runway shows, placing them in the front row regardless of where they are.
As the global economy unleashes new opportunities and risks, executives for global companies are increasingly optimistic, according to a new report by Bain & Company.
British automaker Jaguar Land Rover is part of a team trying to beat the current land speed record of 763mph, showing off its ingenuity in the process.
