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Contrary to the notion that big name fashion labels are losing their luster among Chinese consumers, a new study from ContactLab finds that Louis Vuitton is at the top of the list for brand awareness.

French couture house Christian Dior is delving into its photogenic history with an exhibit and tome focused on the iconic images that shaped the label.

United Arab Emirates airline Etihad Airways is looking to transform air travel into a true luxury hospitality experience with the introduction of The Residence by Etihad.

Jeweler Tiffany & Co. is aiming for last-minute Mother’s Day purchases through mobile with an advertisement on New York magazine’s The Cut.

In an attempt to regain its footing, Foursquare will split into two separate applications, with the core experience focusing on discovery while a standalone service called Swarm allows friends to maintain buzz concerning their whereabouts through check-ins

Giorgio Armani, Christian Dior and Balenciaga were among the marketers channeling the “American Spirit” in the fall 2014 issue of Fairchild Fashion Media’s biannual imprint, Style.com/Print.

Consumers tend to use smartphones to assist in-store purchases rather than for mcommerce, but many brands have been slow to implement simple features that can maximize this tendency, according to a new report by L2.

New York specialty retailer Bergdorf Goodman is giving consumers the opportunity to buy new shoes for their weekend plans without leaving home by offering rush delivery in May.

Eleven James, a membership-based horology club, is restructuring the traditional in-store experience by altering how consumers interact with watchmakers before the point of sale is finalized.

Italian fashion label Fendi teamed up with blog The Coveteur to showcase the Fendi pieces stylist Elizabeth Stewart owns.

Jaguar North America is adding more flair to its British Villains campaign by teaming up with British fashion label Thomas Pink for a pop-up shop May 9-10 at the brand's "Villain Academy."

New York's Time Warner Center is leveraging its luxury assets for a 10th anniversary celebration package.

French fashion house Chanel is taking consumers inside its photo shoot with actress Kristen Stewart to satisfy the desire for insider access.

Luxury marketers such as Cartier, Christian Dior and Saint Laurent Paris took to The Wall Street Journal’s WSJ. magazine to support the May issue’s focus on style and design.

Affluent consumers are willing to convert on mobile, but they expect an experience on mobile that goes above retail, said a Gilt executive at the Mcommerce Summit: State of Mobile Commerce 2014.

Asprey, Buccellati and Chanel are hoping to see a jump in women’s timepiece sales due to their participation in the fourth annual Madison Avenue Watch Week May 5-10 that coincides with Mother's Day weekend.

NEW YORK - Brands and retailers should use mobile to guide the consumer journey instead of viewing revenue as the central metric, according to a top analyst from Forrester Research May 1 at the Mcommerce Summit: State of Mobile Commerce 2014.

Audi of America is gathering fan tales of adversity and resilience for a live-stream event May 7 in Santa Monica, CA, directed by creative figures such as artists, designers and musicians.