Italian label Giorgio Armani is advancing its beauty offerings through a new line of technologically-advanced lipsticks that may have health benefits for consumers.
Upscale shopping and residential development The Bellevue Collection in Bellevue, WA, is showcasing the expansions to its three-part property via content accessible through a QR code.
Colored-gemstone maker Gemfields is releasing a capsule collection of its designer collaboration jewelry line to be sold exclusively at British retailer Couturelab as well as an advertising campaign featuring brand ambassador Mila Kunis.
Mandarin Oriental Hotel Group is expanding its presence in the brand's most prolific continent with a property in Shenzhen, China slated to open in 2017.
Britain's Royal Mail is honoring 10 revered British automakers, including Aston Martin and Rolls-Royce, with a set of stamps that showcases vehicles from an industry heyday in the 1960s and '70s.
Chanel, Hermés and Dior are among fashion marketers showing off their fall/winter collections in WSJ. magazine's fifth anniversary issue "Women's Style" that is aimed toward affluent women.
Towards the beginning of the film, "North by Northwest," actor Cary Grant says to his secretary, “In the world of advertising there’s no such thing as a lie. There’s only the expedient exaggeration.”
Marc Jacobs Intl. is increasing exposure for its fragrance collections by launching a specialized Web site that raises brand awareness and educates consumers on products.
Online retailer Net-A-Porter is boosting its exposure in China by partnering with the Upper House hotel in Hong Kong to offer guests a number of exclusive services.
Many automakers rely upon recurring contests and trivia to remind consumers of their legacies and build social communities, but could these posts dilute their reputations?
Dolce & Gabbana, Gucci and other luxury apparel brands are advertising their entry-level products alongside advertisements for their high-end fall/winter collections in Conde Nast’s Vogue to attract both affluent and aspirational consumers.
High-end smartphone manufacturer Vertu is expanding its product line to offer a candy bar inspired-smartphone that comes with unique ringtones and a chocolate exterior.
British watchmaker Christopher Ward is generating interest in its timepieces by going above and beyond its competition by sponsoring a mountain climbing expedition on an unclimbed peak in Tajikistan.
Four Seasons Resort Maui at Wailea is expanding its environmental initiatives with a limousine service featuring the all-electric Tesla S 85 sedan that ferries guests from the Kahului airport to the resort and other ventures.
Italian label Giorgio Armani is showcasing its Emporio Armani fall/winter collection through a short video that mixes images of the models wearing the products with reflections and images of clouds in the sky.
