For the first time in the history of the quarterly ranking, French fashion house Chloé has broken into the top 10 most searched brands on the global fashion search platform.
Luxury Unfiltered is a weekly column by Daniel Langer, an expert in luxury branding, hospitality and activations who was named a “Global Top 5 Luxury Key Opinion Leader” by Netbase Quid.
The ultra-premium Guatemalan rum brand, together with streetwear platform Highsnobiety, will soon host exclusive events in NYC and Miami to promote the project.
The affluent class is shifting its perspective on individual success, with 88 percent of the group valuing wisdom and personal achievement higher than material goods.