Marketing
May 4, 2017
Image source Maisonette.com
By Sarah Jones
NEW YORK – While those in Generation Z are mere years younger than millennials, the cultural and environmental factors surrounding this cohort have led to key psychographic differences between the two age groups, according to research from A.T. Kearney.
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","iv":"fa1390c0e578e110142d62fcbc9eadd9","s":"fdf4db057acac40a"}
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