Marketing
May 4, 2017
Image source Maisonette.com
By Sarah Jones
NEW YORK – While those in Generation Z are mere years younger than millennials, the cultural and environmental factors surrounding this cohort have led to key psychographic differences between the two age groups, according to research from A.T. Kearney.
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","iv":"d3950ac786e341389c6989115cc17434","s":"84ec3760ae4dd8e0"}
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