Apparel and accessories
June 7, 2021
This younger generation is reimagining newness in fashion to fit its needs and its values. Image credit: Depop
By Nora Howe
Fashion brands need to start paying attention to the non-binary thinking of Gen Z consumers, according to joint research by online marketplace Depop and consulting agency Bain & Company.
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","iv":"d7fa219b86c7258acdab9c792796e559","s":"5cc848cb68032121"}
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