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Giorgio Armani showcases eyewear line via street-style photography campaign

January 19, 2011

 

By Elizabeth Zelesny

model for Giorgio Armani's eyewear initiativeFollowing the debut of its interactive Web site project, Italian designer Giorgio Armani introduced a street-style photography campaign showcasing everyday affluent consumers wearing its eyewear.

Armani’s "Frames of Your Life" Web site lets consumers browse the entire photo journal, vote for their favorite image and share it on Facebook. Customers can find the project at http://www.armani.com/framesofyourlife/

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  1. Off the Cuff: A Q&A with McLaren's Nicolas Brown
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  3. For high-end fashion brands, wellness is the ultimate luxury
  4. Kering to acquire jewelry manufacturer Raselli Franco Group
  5. Fendi pays homage to artist with playful puppet fall campaign
  6. Dior dives into French Riviera with escapist fragrance
  7. Dolce & Gabbana debuts Devotion fragrance film
  8. Gucci studies connection in spring/summer 2025 campaign
  9. Veuve Clicquot debuts après-ski activations
  10. Dior, Rizzoli to release book on Lady Art project
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