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Giorgio Armani showcases eyewear line via street-style photography campaign

January 19, 2011

 

By Elizabeth Zelesny

model for Giorgio Armani's eyewear initiativeFollowing the debut of its interactive Web site project, Italian designer Giorgio Armani introduced a street-style photography campaign showcasing everyday affluent consumers wearing its eyewear.

Armani’s "Frames of Your Life" Web site lets consumers browse the entire photo journal, vote for their favorite image and share it on Facebook. Customers can find the project at http://www.armani.com/framesofyourlife/

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Gucci drops see-now, buy-now Primavera edit
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Silversea previews five signature spaces within The Cormorant at 55 South