Luxury Daily
World’s leading luxury business publication
April 19, 2019
  1. Collaborations capturing attention of younger luxury buyers
  2. Day's wrap: Chanel, Pierre Hardy, Volkswagen Group, Roger Vivier, Goldsmiths' Centre and Madison Avenue
  3. Social media users more trusting of peers, influencers than brands
  4. Chopard shines light on carefree brides-to-be
  5. Albemarle Street adapts to changing London retail landscape
  6. Register now: Women in Luxury conference New York May 9
  7. Luxury retail commission, Porsche, micro-influencers and Hermès - News briefs
  8. Chinese travelers want personalized service, embracing experiential: report
  9. Webinar on April 24: Experience: How Does it Translate in Luxury?
  10. Day's wrap: Fairmont, XOJet, CFDA, Fendi, Tmall and Hennessy
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Events / Causes

Going beyond showroom displays at auto shows

April 22, 2014

BMW display area at NY Auto Show BMW display area at NY Auto Show

 

By Joe McCarthy

Although luxury automakers receive immense traffic at auto shows, there are certain tactics that can meaningfully increase engagement.

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  1. Collaborations capturing attention of younger luxury buyers
  2. Day's wrap: Chanel, Pierre Hardy, Volkswagen Group, Roger Vivier, Goldsmiths' Centre and Madison Avenue
  3. Social media users more trusting of peers, influencers than brands
  4. Chopard shines light on carefree brides-to-be
  5. Albemarle Street adapts to changing London retail landscape
  6. Register now: Women in Luxury conference New York May 9
  7. Luxury retail commission, Porsche, micro-influencers and Hermès - News briefs
  8. Chinese travelers want personalized service, embracing experiential: report
  9. Webinar on April 24: Experience: How Does it Translate in Luxury?
  10. Day's wrap: Fairmont, XOJet, CFDA, Fendi, Tmall and Hennessy
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