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Marketing

Google’s EU antitrust fine could shake up how brands advertise

July 20, 2018

Google's software dominance has led to its success in the hardware sector as well. Image credit: Google

 

By Danny Parisi

Google has recently been hit with a massive $5.1 billion antitrust fine from the European Union over its Android operating system, putting pressure on one of the biggest advertising platforms in the world.

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  1. Chandon launches ready-to-serve spritz collection
  2. Launching Radar, Triple S.2, Balenciaga releases ode to ritual
  3. Omni Hotels forms lifestyle partnership with sportswear brand Peter Millar
  4. Luxury Unfiltered: Kering's 80pc opportunity starts with a question most brands won’t ask
  5. Louis Vuitton announces Regeneration 2030
  6. Lancôme seeds longevity-focused skincare with 20th Century Studios
  7. Gigi Hadid fronts new leather goods campaign from Miu Miu
  8. De Beers supports Desert Diamonds with bridal addition
  9. Lions, tigers, bears and 'Wirkins,' oh my!: The legality of Walmart's Hermès Birkin dupe
  10. Subscribe now: $12 for 12 weeks
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