Mobile
January 26, 2011
By Rachel Lamb
Italian fashion house Gucci is expanding its mobile horizons with a new Foursquare initiative meant to drive consumers into its retail locations.
{"ct":"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","iv":"4b6d27349bc3a3819a023024a9fb340d","s":"96ed31a926598a84"}
Share your thoughts. Click here